About
I’m a Brit who grew up in Malaysia, Australia, Holland, Germany, the UK and am now living in New York. Friends are convinced my dad was a spy, but mum’s the word on that. I speak German, tolerable French and Dutch, wish I spoke Mandarin, am an avid baker, storyteller, writer and a maker of jams. I know which fork to use and don’t chew gum in public. And, I love what I do.
SO WHAT DO I DO? I’m an award-winning Creative Director with global experience in every category from fashion to food to pharma, soda to Snapple, sneakers to spirits and everything in-between, creating innovative work at agencies big and small from London to Beijing to San Francisco to Bozeman to New York City. For over 20 years I’ve been creating brand campaigns and experiences that delight consumers and deliver results for clients.
Ideas-first and strategically minded, I specialise in finding the big idea and crafting it to within an inch of its life, from brand repositioning to fully integrated, real-world campaigns. I bring energy, clarity and momentum to complex briefs, and I’m as comfortable leading teams as I am rolling up my sleeves.
I’m passionate, obsessive, focused, strategic, a great partner, a lover of craft and don’t mind kicking some ass–or getting mine kicked. It’s ok because I never stop learning, embracing uncertainty, laughing at myself, knowing that something new will surprise me and is just around the corner.
WHAT I DO BESIDES THIS CRAZY BUSINESS: When I’m not doing this, I write stories for kids, I’ve had a pop-up food truck, a baking company, a jam company and a greeting card company. I’ve ridden across Northern India on horseback to work with vets and raise money for charity, I volunteer for the NYC Parks Department on horseback, do transport for pup rescues, and give cooking lessons to kids and friends. I believe in the power of creating and connecting, laughing, loving and being proud of what I do.
I bring experience, leadership, imagination, a vat of curiosity, generosity of spirit and great creative,
Did I mention I’ve made lunch for Sir Richard Branson and jams for the Duchess of Kent?
I’d love to talk to you more...
