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Pamela Clinkard - Creative Director

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Pfizer

DIGITAL/ SOCIAL / CONTENT / POSTERS

Pristiq

The task: develop a 360 campaign for Pristiq - the first non-hormonal menopause treatement. This campaign positions Pristiq as cool. Cool as in temperate. Cool as in hip. Cool as in level-headed. Cool as in no more hot flashes that prevent you from being all the versions of cool you are without the disturbance of menopausal symptoms.

Hot flashes are a nightmare. An interruption. An irritation. Until Now. Until Pristiq, the non-hormonal solution to menopause.

PREVNAR - DIGITAL/RICH MEDIA/TAKE AWAYS/

The task: develop a 360 campaign to educate consumers about Pneumococcal Pneumonia and the importance of getting vaccinated.

Media consisted of OOH, digital billboards, banners, In-office posters, take-aways, travel targeted print.

Pristiq web copy.jpg
Pristiq web2 copy.jpg
pc+jw 3 copy.jpg
Pristiq2.jpg
Pristiq cool single pg 8.30.10 copy.jpg
Missing Out 1.21.11B2 copy.jpg
Missing Out 1.21.11B3 copy.jpg
Missing Out 1.21.11B4 copy.jpg

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